OpenFeint launches an In-Game Payment System to help developers build more profitable virtual games
by Toni McQuilken
May 14, 2011 2:00 PM –
While Facebook-style developers rapidly move their games to mobile, traditional mobile game developers are adopting the same free-to-play model – giving games away and making money from in-game purchases. Google’s IAP system lets developers process in-game transactions, but most lack the virtual economy management system necessary to build profitable games. With the private beta launch of OFX for Android from OpenFeint, game developers can now build and manage profitable virtual economies without having to build and operate the servers themselves. OFX helps developers run complete virtual stores – stocking and selling virtual currency and goods, analyzing real time performance, and modifying inventory on the fly.
“IAP systems are like credit card machines – necessary to process transactions but somewhat useless without a store around it. OFX makes it easy for any game developer to build that store and have confidence in its ability to scale as they snag millions of DAUs,” said Jason Citron, founder and CEO of OpenFeint.
For games selected to participate in the private beta, OFX will use Google’s IAP to process payments. Future updates will include support for alternative payment providers, like direct-to-carrier billers. The OFX private beta is open for a limited time and will close as soon as all slots are filled.
Tags:
Android,
Android Apps,
Android Game,
AndroidTapp.com,
Google IAP system,
In-App Purchases,
In-Game Payments,
OFX for Android,
OpenFeint
Categorised in: Announcements, Apps Blog, News
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