Next Issue Media Launches Android Magazine Platform With Seven Titles From Major Publishers
by Toni McQuilken
May 19, 2011 12:42 PM –
Next Issue Media, a consortium of five major publishers, released app editions of seven magazines. Time Inc., Conde Nast, Hearst, Meredith and News Corp. created the consortium in late 2009 to try making the most of tablets on the way from Apple and other manufacturers. The publishers wanted, among other things, a marketplace where they could promote and sell digital editions on their own terms. That marketplace is now expected to appear in the fourth quarter of this year, according to Morgan Guenther, a former TiVo president who became CEO of Next Issue Media last June.
The consortium began offering Time, Fortune, The New Yorker, Esquire, Popular Mechanics, Fitness and Parents in a new “magazines” section of Verizon’s V Cast store on the Samsung Galaxy Tab. Issues of Next Issue app editions are for sale individually or by subscription, with special pricing for existing print subscribers.
[Via AdAge.com]
Tags:
Android,
Android App,
AndroidTapp.com,
Conde Nast,
Esquire,
Fitness,
Fortune,
Hearst,
Meredith,
New Yorker,
News Corp,
Next Issue Media,
Parents,
Popular Mechanics,
Time,
Time Inc.
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